Sapphire Advertising
Sapphire Advertising is a creative media, public relations, marketing, and HR consulting agency focused on delivering high-impact branding, publicity, and communication solutions.
Founded by Gloria Orji-Emodi, the agency operates under the umbrella of her broader brand presence (FabulosGloria), leveraging over two decades of industry experience in media, public relations, and strategic human resource management.
Our Mission
Our mission is to help brands elevate their visibility, reputation, and profitability through strategic marketing, digital transformation, and professional development.
Services
Media & Public Relations
At Sapphire Advertising, we specialize in crafting compelling narratives that resonate with target audiences. Our PR experts leverage strategic media outreach, influencer partnerships, and creative storytelling to maximize brand visibility and build lasting connections.
Digital Marketing
In today's fast-paced digital landscape, your online presence matters more than ever. Our digital marketing team employs cutting-edge techniques, including SEO, social media management and marketing, and content creation to drive engagement, increase conversions, and elevate brand awareness across various platforms.
Human Resource Management
We understand that a company’s greatest asset is its people. Sapphire Advertising offers tailored HR management solutions that enhance recruitment processes, employee engagement, and organizational culture. Our approach fosters a motivated workforce and aligns talent with your company’s vision and goals.
Services Breakdown
- Social media campaigns
- Online ad strategy (Facebook, Instagram, Google, TikTok)
- Sales funnel design & automation
- WhatsApp marketing integration
- Logo, colors, typography
- Brand messaging & tone
- Visual identity systems
- TV, radio, newspaper placements
- Press releases & media kits
- Influencer engagement & reputation management
- Content calendar creation
- Caption writing & post design
- Page growth and audience engagement
- Video content (ads, reels, interviews)
- Photography & graphic design
- Podcast production & editing
- Public speaking & media coaching
- Internal communications strategy
- Executive branding & presentation coaching
- Pre-launch buzz creation
- Influencer invitations & coverage
- Event branding and live posting
- Role Profiling & Job Description Design: Defining roles clearly to match business needs.
- Candidate Sourcing & Screening: Leveraging networks, job boards, and platforms to find top-tier talent.
- Interview Coordination & Assessment: Conducting structured interviews, tests, and personality assessments.
- Onboarding Programs: Creating smooth entry processes to integrate new hires quickly and effectively.
- Custom HR Policy Manuals: Tailored policy documents that align with your business culture and local labor laws.
- Employee Handbooks: Professional, easy-to-understand guides on company rules, ethics, and expectations.
- Workplace Compliance: Ensuring your business meets labor regulations, safety, anti-discrimination, and payroll standards.
- Performance Appraisal Systems: Implementing tools like KPIs, OKRs, or 360-degree feedback for fair, strategic evaluations.
- Employee Engagement Plans: Strategies to boost motivation, reduce turnover, and create a productive work culture.
- Training & Development: Designing and facilitating workshops, soft skills training, leadership coaching, etc.
- Job Structuring & Hierarchies: Developing clear organizational charts, reporting lines, and workflow clarity.
- Succession Planning: Helping companies identify and groom internal talent for key leadership roles.
- Change Management: Supporting transitions during company growth, restructuring, or mergers.
- Fully Outsourced HR Functions: Acting as your remote HR department — from hiring to training to conflict resolution.
- HR Consulting for SMEs & Startups: One-time or retainer-based advice on building efficient HR systems.
- Payroll Structuring & Benefits Planning: Streamlining salary systems, tax compliance, and employee benefit schemes.
- 1-on-1 Career Coaching: Guiding individuals in career transition, goal setting, or personal branding.
- CV & Interview Prep Services: Helping professionals create competitive resumes and prepare confidently.
- Corporate Workshops: Hosting sessions on workplace etiquette, conflict resolution, communication, and more.
Our Approach
At Sapphire Advertising, we pride ourselves on our professional yet energetic approach. Our team of experts brings a wealth of experience and creativity, ensuring that every project is executed with precision and passion. We believe in building strong partnerships with our clients, taking the time to understand their unique challenges and aspirations.
Why Choose Sapphire Advertising?
Expertise:
Our diverse team encompasses specialists in media, marketing, and human resources, providing a holistic approach to brand communication.
Innovative Strategies:
We stay ahead of industry trends to offer cutting-edge solutions that yield measurable results.
Client-Centric Focus:
Your success is our priority. We work collaboratively with you to develop customised strategies that align with your business objectives.
Engaged Community:
We foster a culture of collaboration and creativity both within our team and in our partnerships with clients.
All these in addition to
• 20+ years of real-world media experience
• Access to a network of top influencers and media personalities
• Proven results in visibility, audience growth, and revenue generation
• Personalised, boutique-style service with big-agency quality
• Deep cultural understanding of the Nigerian and African markets
Opening Hours
To learn more about how Sapphire Advertising can elevate your brand and drive success, please reach out to us. Let’s embark on a journey to transform your vision into reality!